What is a
citizens’ academy?
A citizens academy (also known as a neighborhood college,
city or county university, city or county 101) is an in-depth
look at the many functions of local government from the citizen’s
viewpoint.
Most communities organize the program as a 10-12 week course
that focuses on direct services, such as planning, police,
fire, streets, solid waste management, water and sewer. The
course is often coordinated by a single staff member, but
each session is led by department and division heads sharing
their knowledge. Graduates of the course gain an appreciation
for the organization’s resources and capacity to meet
the needs of the community.
Benefits for the participants
In exchange for this substantial commitment of time and energy,
the participants acquire:
- A “behind-the-scenes” familiarity with community
services.
- The chance to meet and make connections with other civic-minded
residents.
- The knowledge and personal contacts to become effective
leaders in their neighborhoods, by knowing how to report
an abandoned vehicle, how to request “traffic calming”
measures on a street, how to arrange for a bulky waste pickup
for a community clean-up effort, etc.
- A clearer understanding of the big picture that’s
needed to run for elected office in the community.
Benefits for your organization and the community
The organization and the community as a whole benefit from
citizens’ academies, often in ways the board and staff
did not anticipate. Some benefits that were mentioned include:
- Insight into the public’s perception of the organization
and its services.
Staff members learn first
hand the public’s expectations about the level of
services provided and hear common misconceptions about organization
policies and procedures.
- The opportunity for staff members to develop or polish
their presentation skills.
Each session gives less visible division heads the chance
to shine and prepare key staff for more demanding presentations,
such as site visits by bond rating agencies.
- The chance to win over critics of particular programs
or services.
One North Carolina community even solicits a few avowed
critics to participate in each class, making sure to moderate
discussions to keep them from dominating group discussions.
- A ready source of qualified and motivated applicants for
appointed board and commissions.
Nearly all organizations encourage graduates to apply
for openings on boards and commissions, and some elected
boards give preference to academy graduates in filling slots
on appointed boards and commissions.
- A cadre of ambassadors for the organization.
Some graduates become regular attendees at board meetings,
informed citizens who write supportive letters to the editor
of the local newspaper, and even grass roots organizers
for needed community programs.
Costs
The cost to sponsor a citizens academy varies with the amenities
you provide. The table below shows sample costs for a group
of 20 participants over ten classes, plus a separate graduation
event, beginning with basic expenses and ending with optional
items you may or may not want to include.
Three-ring binders, tabs,
and printed inserts |
|
20 @ $15/each
= $300 |
| Dinner for participants |
|
20 @ $8.50/meal x 10 evenings
= $1,700 |
| Graduation reception |
|
45 guests @ $10/guest =
$450 |
| Certificates/diplomas in folder or frame |
|
20 @ $5/each = $100 |
| Polo shirts with academy logo |
|
20 @ $20/each = $400 |
| Graduation gifts: paperweight, pen set,
etc. |
|
20 @ $10/each = $200 |
| Group photo |
|
20 @ $3/each = $60 |
| |
|
|
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